What is Magento?

One of the most-popular eCommerce system in the market today, Magento is an open source eCommerce platform that offers maximum customization. From flexible product catalog structure, advanced faceted navigation, powerful rule-based promotion engine, your e-commerce can be up and running in no time. Magento also offers powerful marketing, search engine optimization, and order management tools.

Magento Key Features

  • Versatile & Powerful Platform

    Magento is a versatile platform that is ready for your online business, however complex it is. It is a system built to cater Retail, Wholesale or even both Retail-Wholesale in a single site. It is customizable to fit your business needs.
    The system is powerful, it can manage thousands of SKUs, and able to process high traffic and volume orders. It is also scalable, as it grows with your business.

  • SEO-Friendly & Responsive

    With Magento, optimizing products so it can be “search engine friendly” is very easy. It was built with SEO in mind and generates SEO-friendly URLs.
    Also, websites developed using Magento are responsive, so your store will be compatible across all the devices and browsers.

  • Faster Loading

    One of the biggest benefits of Magento 2 is the speed of the website. Recent Google statistics indicate that a 50% of users abandon the sites that take more than 3 seconds.

    During heavy and busy traffic on your store, Magento lets you keep lower load times.

  • Flexible Content Management

    Magento comes with an intuitive page editor, What You See Is What You Get (WYSIWYG) is used for those who are looking to modify the look and certain function of the store. This tool helps edit the web pages without any technical knowledge.

  • Advanced Reporting

    On an eCommerce, reporting is crucial for business. With Magento, there are various high-end reporting features that offer nearly 20 reports through the web interface. All the major insights such as orders, customers and products are provided. The report keeps updating constantly to show the latest information.

Complete Features - Download in Pdf

Better Shopping Experiences

  • Feature-rich & Powerful Platform
    Regardless of the number of products or orders on your online store, Magento is a very powerful platform enough to cater all your needs. It is a platform enough for the store to manage thousands of products and run seamlessly.Hence, if you are using Magento since the beginning of your store development, you do not need to worry about the performance and scalability when it grows. The platform also offers certain features like product and inventory management in order to make the website easy to organize. It also lets you set up filters and navigation in a way that helps boost conversion rates and improve the overall performance of your site.
  • SEO-Friendly
     The process of optimizing product pages and descriptions with Magento  is very easy. As it was built keeping SEO in mind, it also generates SEO-friendly URLs. Also, the websites developed using Magento are responsive so your store will be compatible across all the devices and browsers. Along with enhanced SEO, your store also excels at customer experience.
  • Faster Loading
    One of the biggest benefits of Magento 2 is the speed of the website. In the world with a millennial audience, the website’s loading speed is very critical.
    Recent Google statistics indicate that a 50% of users abandon the sites that take more than 3 seconds.
    Despite the heavy load on your store, Magento lets you keep lower load times.
  • Flexible Content ManagementTalking about major advantages of Magento 2, Content Management with Magento is also flexible. It allows store owners to customize the offerings and make the store user-friendly. Magento comes with an intuitive page editor, What You See Is What You Get (WYSIWYG) is used for those who are looking to manipulate the functioning of the store. This tool helps edit the web pages without any technical knowledge.
  • Highly Customized
    Right from the look and feel of the store to the way you configure the product categories, everything can be customized with Magento.  The platform also offers an option to choose from a variety of payment, shipment and language to cater your customers in a more friendly manner.With Magento, almost every functionality is possible. A lot of plugins are available that helps enhancing the functionality of the online store.
  • Advanced Reporting
    On an ecommerce store, reporting is very critical. With Magento, there are various high-end reporting features that offer nearly 20 reports through the web interface. All the major insights such as orders, customers and products are given by the reporting feature. The report keeps on updating constantly to show the latest information.These include the number of orders, and taxes and collection of shipping fees, the number of registered accounts, the number of product orders and insight about best selling products. Manage your ecommerce business smartly with the latest insight, data, and metrics.